RISE CHAMPIONS OF CHANGE
Engaging Sports Fans Nationwide
We collaborated with RISE to develop an experience for their Champions of Change initiative that honors individuals who have led the way in the quest for social justice. From a virtual reality experience and video game to an interactive hologram and historical timeline, we designed an engaging, digital-first journey to inspire fans to act towards creating a more equitable world.
This initiative has shown up annually at sport-related events across the nation, including the Super Bowl Experience, NCAA Women’s Final Four Tourney Town and more
This initiative has shown up annually at sport-related events across the nation, including the Super Bowl Experience, NCAA Women’s Final Four Tourney Town and more
KEY RESULTS
14K+
VISITORS
8K+
PLEDGE TO TAKE ACTION